Kiki Deirdre - How’s Life?
Double release and visual campaign
Commissioned How’s Life?” is a double release by contemporary folk musician Kiki Deirdre, combining an album and a novel that explore intimate storytelling, human complexity, and the impact of generational trauma. The novel follows the protagonist Suzie Saol through her coming-of-age journey, while the music takes a personal approach that deepens the immersive narrative.

I supported the release by developing a fitting visual style across a series of promotional and product materials, including postcards, single artworks, the novel, a 12” vinyl, and merchandise. The design balances contemporary visual elements with traditional touches, complements the beautiful photography by Anna Perger, and provides a visual identity that reflects the project’s complex themes and emotional depth.
Services: Graphic design, identity design, campaign, online promotion
Typefaces used: PP Editorial Old by Pangram Pangram Foundry & Baskerville
Photography by: Anna Perger

2024

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